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Redesigning a Breed Society Website

A complete website transformation for the UK Stabyhoun Association, creating a modern, user-friendly platform for this rare Dutch dog breed community.

Stabyhoun UK

Client: Stabyhoun Association UK
Location: UK
Industry: Rare Dog Breed Association
Deliverables: Website, eCommerce solution
Completed: September 2025
Link: www.stabyhounuk.com

The Brief

The UK Stabyhoun Association's previous website was outdated and had various elements tacked on over time. It was not mobile friendly, very text heavy with confusing navigation that didn't invite users to explore the website's various pages. The association needed a fresh, modern website that would better serve both existing members and prospective Stabyhoun owners.

The Solution

We created a fresh new web design with clear drop-down navigation that makes it easy for visitors to find exactly what they're looking for. The new brand identity was seamlessly implemented throughout the site, giving the association a cohesive and professional online presence.

A prominent homepage slideshow highlights current events and important announcements, whilst the redesigned homepage encourages a natural customer journey by showcasing the website's key sections and main attractions.

We created a custom design for the posts and articles section, making these more visually attractive and significantly improving readability. This helps the association share news, breeding information, and community stories in an engaging format.

A members-only section with secure login was developed, making it easier for registered members to access specific information and resources. We also created a bespoke ecommerce solution allowing members to book and pay for event packages directly through the website.

 

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Key Features

  • Mobile-responsive design
  • Clear drop-down navigation structure
  • Homepage slideshow for featured content
  • Custom blog and articles layout
  • Secure members area with login
  • Ecommerce solution for event bookings
  • Interactive map showing Stabyhouns in the UK
  • Puppy application forms
  • Breeding information and stud dog listings
  • Event management system

The Result

A modern, accessible website that effectively serves the UK Stabyhoun community. The improved navigation and user journey has made it easier for prospective owners to learn about the breed and apply for puppies, whilst the members area and ecommerce functionality has streamlined administrative processes for the association. The website now successfully balances information delivery with visual appeal, creating an inviting online home for this special breed community.

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